The private sector is key in making sustainable development successful. We need partnerships between the government, our civil society and businesses. But did you know sustainable development will help your company to thrive as well? Therefore, it’s time to partner up and mobilize, redirect & unlock millions of dollars by delivering sustainable development objectives

Challenges and opportunities

Our planet is facing massive economic, social and environmental challenges:

  • Southeast Asia has some of the highest deforestation rates in the world: in some areas, including parts of Indonesia, up to 98% of forests will be lost by 2022.
  • With a rapid population growth, Southeast Asia faces a 50% rise in regional energy demand within a decade. The region has insufficient fossil fuel resources to meet this demand.
  • Climate change and the environment in Southeast Asia are important contributing factors to disease and mortality, accounting for up to 25% of all deaths in the region.

To tackle these challenges, the Sustainable Development Goals proactively define positive global priorities and aspirations to achieve by 2030. Businesses should be ready to act and take the opportunity to:

  • Scale up efforts to sustain forests in the region
  • Supply affordable, sustainable and secure energy in the region
  • Take climate action and improve health and livelihoods

Getting started with the SDGs

The Sustainable Development Goals (SDGs), propose a blueprint to transform our world. They call for achieving universal access to basic needs by 2030. The 17 global goals are meant to guide efforts and effective partnerships.

Such partnerships create huge opportunities for businesses to prepare for the future and to make a real impact on their communities. You too can incorporate sustainable development objectives in your business strategy and unlock possibilities that come with a clear choice for the future. After all, investing in the SDGs is a win-win situation: joining other innovators to transform the world, will help your business to thrive too.

Powering change with your business

In the ASEAN region new markets are emerging rapidly, due to population growth, resource scarcity and global health risks. Business therefore have a tremendous opportunity to reframe environmental and social challenges as economic growth and development opportunities.

  • Business in developing and emerging Asia that align their priorities with the Sustainable Development Goals can unlock new market opportunities worth US$1.1 trillion and generate over 58 million jobs by 2030.
  • The number of consumers willing to pay more for businesses that align their work with the global goals are rising, especially in developing countries. Aligning your business with the SDGs will meet the demand of the growing middle class in your region.

So, your business will not just do good for society and the environment, but also profit from the Global Goals. It makes strategic business sense, because you will

  • Grow new markets and develop new market segments which will make your company more resilient and profitable;
  • Enhance an excellent reputation and build high levels of trust with your customers, employees, stakeholders and community, because the SDGs use a common framework of action and language which will help your business to interact in a more consistent and effective way;
  • Become a leader in environmental sustainability and social change, which will differentiate you from your competitors, enable you to comply with local regulations and open the path to effective partnerships.

Incorporating SDGs has thus the potential to connect environmental, economic and social development with your market growth, reputation and future partnerships.

Click here to see our full infographic! 

Collaboration in action

As a business, you have the chance the support regional initiatives that advance the SDGs directly.

Scale up clean water in Indonesia by committing to the Global Goals

In rural Indonesia, most people are still relying on boiling water to make it drinkable. But with the manufacture and distribution of water filters, thousands of families can be connected to safe drinking water. Social enterprise Nazava is producing these water filters. As a business, you can directly partner up and support initiatives like this. By expanding access to safe water, you also contribute to hygiene, local forests and health of the community. Set an example: click here to read our case-study about Nazava.

Accelerate cleaner cooking in Lao kitchens and contribute to the Global Goals

For billions of people in the developing world, cooking each meal brings health risks. Almost 3 billion people rely on open fires to cook their daily meals, using charcoal, wood or animal dung. Efficient cook stoves help families cut down on indoor toxic smoke. And you can too! By supporting one of the Gold Standard – certified carbon credit projects, you make a direct contribution to communities’ access to energy and cleaner indoor air, while helping your own company to become climate neutral. Click here to read our case-study of a certified carbon project!

Partner up and help to fund the pioneer gap with the ‘Pioneer Facility’

Local social enterprises are looking to ensure that solutions are appropriate for different socio-cultural contexts and sustainable over the long-term. However, these organizations face serious challenges that limit their ability to grow. Funds like the Pioneer Facility want to bridge this gap. Filling the gap not only increases environmental friendly investments, but also supports regional economic and social development. Partnering up by investing in an impact fund will help your business align with SDGs, while being at the forefront of the impact on your community. Click here to read more about the Pioneer Facility as an impact investment!

Partnering for success

Want to know more about how to engage your business with the SDGs and why?
On the 12th of December we are organizing a webinar with good practices in the ASEAN region: join us!

Thanks to:


*1 World Bank, 2013, *2 World Bank, 2013
*3 Progress on drinking water, sanitation and hygiene: 2017 update and Sustainable Development Goal baselines – The Joint Monitoring Programme (JMP) report
*4 United Nations Water Global Analysis and Assessment of Sanitation and Drinking Water report, released by the World Health Organisation, 2015
*5 World Health Organisation 2016
*6 The ASEAN Studies Centre, Chulalongkorn University supported the conduct of this research in 2017: “ASEAN Energy Market Integration: From coordination to integration”
*7 Global Corporate Sustainability Report 2015 by global performance measurement company, Nielsen.